Like "radio", the word "podcast" can mean either the content itself, or the method by which it is syndicated; the latter is also referred to as podcasting. The host or author of a podcast is often called a podcaster.
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Reaping the Podcast Rewards Posted By : S. Housley
Getting started with podcasting is a relatively inexpensive venture. The equipment and software required for podcasting is inexpensive for a business contemplating podcasting as a new marketing and communication adventure.
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